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Metal Men Sales Figures

Circulation as Reported in Publishers' Statements of Ownership
Filed with the United States Postal Service

A super-team created as a filler feature for Showcase, the Metal Men proved popular enough to get their own title in 1963, and the series' average circulation steadily increased for its first few years, peaking in 1966. Circulation dropped precipitously in the following years, until the series went on hiatus at the end of 1969.

The series made brief returns twice, once with reprints in 1973 and once with new stories from 1976 to early 1978, but Metal Men never quite recaptured its earlier success.

—John Jackson Miller


 

19631964196519661967
Issue Statement appearing in:#12 March#19 April/May#24 Feb-Mar#30 Feb/March
Date of filing:10/1/6410/1/6510/1/6610/1/67
Issues published during year:6666
Annual subscription price: $0.70 $0.70

$0.88

$0.88
Cover price during year:$0.12$0.12$0.12$0.12
Total Copies PRINTED (avg):410,000505,000642,000439,000
Sales through DEALERS (avg):291,000328,000391,000236,000
Sales by SUBSCRIPTION (avg):4,1266,2455,5063,700
Total PAID circulation (avg):295,513334,245396,506239,700
Samples by MAIL (avg):387142265340
Samples OUTSIDE mail (avg):0000
Total FREE circulation (avg):387142265340
TOTAL DISTRIBUTION:295,513334,387396,771240,040
Copies not distributed (office):
Copies not distributed (RETURNS):114,487170,613245,229198,960
Reported % Paid/Requested:
% of RUN RETURNED:27.9%33.8%38.2%45.3%
Copies existent:295,513334,387396,771240,040
SELL-THROUGH at RETAIL:72.1%66.2%61.8%54.6%
19681969197019711972
Issue Statement appearing in:#37 April/May title not published title not published title not published
Date of filing:10/1/68
Issues published during year:6
Annual subscription price: $0.88
Cover price during year:$0.12
Total Copies PRINTED (avg):387,000
Sales through DEALERS (avg):205,000
Sales by SUBSCRIPTION (avg):1,555
Total PAID circulation (avg):206,555
Samples by MAIL (avg):386
Samples OUTSIDE mail (avg):0
Total FREE circulation (avg):386
TOTAL DISTRIBUTION:206,941
Copies not distributed (office):
Copies not distributed (RETURNS):180,059
Reported % Paid/Requested:
% of RUN RETURNED:46.5%
Copies existent:206,941
SELL-THROUGH at RETAIL:
19731974197519761977
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1978    
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Statement history
DC's original Metal Men series lasted several years before the title went on hiatus; forms ran for 1964-68. A handful of reprint issues were published in 1973, and a short run from 1976 to early 1978 featured new stories, but no circulation statements were filed for these brief returns.