{"id":5572,"date":"2009-11-27T03:51:00","date_gmt":"2009-11-27T03:51:00","guid":{"rendered":""},"modified":"2020-07-28T03:06:36","modified_gmt":"2020-07-28T03:06:36","slug":"october-2009-flashbacks-to-past","status":"publish","type":"post","link":"https:\/\/comichron.com\/blog\/2009\/11\/27\/october-2009-flashbacks-to-past\/","title":{"rendered":"October 2009: Flashbacks to the past"},"content":{"rendered":"<p><img decoding=\"async\" style=\"margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 150px; height: 235px;\" src=\"https:\/\/comichron.com\/blog\/wp-content\/uploads\/2009\/11\/200810SecretInvasion7-1.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5408843328844897218\" border=\"0\" \/>Following the report on <a href=\"http:\/\/blog.comichron.com\/2009\/11\/october-2009-comics-orders-slammed.html\"><span style=\"font-weight: bold;\">comics orders for October 2009<\/span><\/a>, here&#8217;s a look back at what was going on in previous years&#8230;<\/p>\n<p><span style=\"color: rgb(255, 0, 0); font-weight: bold;\">October 2008<\/span><span style=\"font-size:100%;\">&#8216;s top seller was Marvel&#8217;s <\/span><span style=\"font-weight: bold;\" ><span style=\"font-style: italic;\">Secret Invasion<\/span> #7<\/span>, with first-month orders of approximately 154,600 copies in the direct market, slightly fewer than the previous issue. The midlist pushed deep this month, with the 300th place comic book selling mor<span style=\"font-size:100%;\">e than 4,000 copies \u2014 resulting in what was then the best month to date in the Diamond Exclusive Era for Overall Sales, Top 300 Comics Dollar Sales, and Top Comics Plus Top Trades. The average cost per comic book in the Top 300 also set a record high.<\/span><span style=\"font-size:100%;\"> Check out the sales chart <\/span><a href=\"http:\/\/www.comichron.com\/monthlycomicssales\/2008\/2008-10.html\"><span style=\"font-weight: bold;\">here<\/span><\/a>.<\/p>\n<p><img decoding=\"async\" style=\"margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 130px; height: 200px;\" src=\"https:\/\/comichron.com\/blog\/wp-content\/uploads\/2009\/11\/200410IdentityCrisis5-1.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5408844100916935314\" border=\"0\" \/><span style=\"color: rgb(255, 0, 0); font-weight: bold;\">October<\/span><span style=\"font-weight: bold; color: rgb(255, 0, 0);\"> 2004<\/span>&#8216;s top-seller was <span style=\"font-weight: bold;\"><span style=\"font-style: italic;\">Identity Crisis<\/span> #5<\/span>, with first-month orders of more than 125,500 copies. Initial orders for the Top 300 Comics were actually off more in October 2004 than they were in October 2009; a 20% drop. One part of it was that no issue of <span style=\"font-weight: bold; font-style: italic;\">Avengers<\/span> came out; Marvel had released two in September and would release two in November. Check out the sales chart <a href=\"http:\/\/www.comichron.com\/monthlycomicssales\/2004\/2004-11.html\"><span style=\"font-weight: bold;\">here<\/span><\/a>.<\/p>\n<p><img decoding=\"async\" style=\"margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 150px; height: 230px;\" src=\"https:\/\/comichron.com\/blog\/wp-content\/uploads\/2009\/11\/199910UncannyXMen375-1.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5408843740393629362\" border=\"0\" \/><span style=\"color: rgb(255, 0, 0); font-weight: bold;\">October<\/span><span style=\"font-weight: bold; color: rgb(255, 0, 0);\"> 1999<\/span>&#8216;s top-seller was <span style=\"font-weight: bold;\"><span style=\"font-style: italic;\">Uncanny X-Men<\/span> #375, <\/span>a $2.99 special issue<span style=\"font-weight: bold;\"> <\/span>with preorders of approximately 114,900 copies in the direct market. This ended a ten-month run for <span style=\"font-style: italic;\">Uncanny<\/span> as the top title; a stretch in which nothing else major was really going on. The big news of the month, though, was the <span style=\"font-weight: bold; font-style: italic;\">Sandman: The Dream Hunters<\/span> hardcover, which had preorders of more than 18,000 copies at $29.95, one of the earlier graphic novel releases to top the half-million dollar mark at full retail in preorders. Check out the October 1999 sales chart <a href=\"http:\/\/www.comichron.com\/monthlycomicssales\/1999\/1999-10.html\"><span style=\"font-weight: bold;\">here<\/span><\/a>.<\/p>\n<p><img decoding=\"async\" style=\"margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 132px; height: 200px;\" src=\"https:\/\/comichron.com\/blog\/wp-content\/uploads\/2009\/11\/199410XMen39-1.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5408844554506454546\" border=\"0\" \/><span style=\"color: rgb(255, 0, 0); font-weight: bold;\">October<\/span><span style=\"font-weight: bold; color: rgb(255, 0, 0);\"> 1994<\/span> had a split decision atop the comics charts. Capital&#8217;s list had the deluxe version of <span style=\"font-weight: bold;\"><span style=\"font-style: italic;\">X-Men<\/span> #39<\/span> in first, with <span style=\"font-weight: bold;\"><span style=\"font-style: italic;\">Spawn<\/span> #19<\/span> and <span style=\"font-weight: bold; font-style: italic;\">#20<\/span> in second and third; Diamond&#8217;s list had a complete reversal of the three positions, with <span style=\"font-style: italic;\">Spawn<\/span> #20 selling 5% more copies than the identically priced X-Men issue. Newsstand draws and for <span style=\"font-style: italic;\">X-Men<\/span> were likely higher, and it had subscription sales in the mix as well, so it likely gets the nod. Capital&#8217;s orders for X-Men #39 were 94,850 copies; overall sales of the issue, including newsstand and subscription copies, were in the mid-300,000s.<\/p>\n<p>Interestingly, in October 1994, the fastest-moving thing in most comics shops was not comics at all, but <span style=\"font-style: italic;\">Magic: The Gathering<\/span>, which was at the peak of its initial wave of popularity with recently released <span style=\"font-style: italic;\">Legends<\/span> display boxes going for four times suggested retail price.<\/p>\n<p><img decoding=\"async\" style=\"margin: 0pt 0pt 10px 10px; float: right; cursor: pointer; width: 130px; height: 200px;\" src=\"https:\/\/comichron.com\/blog\/wp-content\/uploads\/2009\/11\/198910LegendsoftheDarkKnight2-1.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5408844835397140674\" border=\"0\" \/><span style=\"color: rgb(255, 0, 0); font-weight: bold;\">October<\/span><span style=\"font-weight: bold; color: rgb(255, 0, 0);\"> 1989<\/span>&#8216;s top seller at Capital City Distribution was  <span style=\"font-weight: bold; font-style: italic;\">Legends of the Dark Knight #2,<\/span><span> edging out <span style=\"font-weight: bold;\"><span style=\"font-style: italic;\">Batman<\/span> #442<\/span>, which cost fifty cents less and featured the first appearance of the Tim Drake Robin. It&#8217;s probable that including newwstand sales and subscriptions, that regular <span style=\"font-style: italic;\">Batman<\/span> issue might have nosed into first; Capital&#8217;s <span style=\"font-style: italic;\">Legends<\/span> #2 sales were 155,650 copies, while <span style=\"font-style: italic;\">Batman<\/span> #442 had Capital orders of 152,450 copies. It&#8217;s a fair bet that with the newsstand bias toward less-expensive and ongoing titles (and the fact that <span style=\"font-style: italic;\">Batman<\/span> took at least <a href=\"http:\/\/www.comichron.com\/titlespotlights\/batman.html\"><span style=\"font-weight: bold;\">a couple thousand subscribers<\/span><\/a> into 1989), that issue may have been the true #1 book marketwide. Orders overall for the two issues overall were likely in the 600,000-copy neighborbood.<\/p>\n<p><\/span><img decoding=\"async\" style=\"margin: 0pt 10px 10px 0pt; float: left; cursor: pointer; width: 134px; height: 200px;\" src=\"https:\/\/comichron.com\/blog\/wp-content\/uploads\/2009\/11\/198410SecretWars10-1.jpg\" alt=\"\" id=\"BLOGGER_PHOTO_ID_5408844697469070930\" border=\"0\" \/><span>It&#8217;s notable that the trade paperback was already beginning to make a market impact; the cover feature of the October 1989 Capital City <span style=\"font-style: italic;\">Internal Correspondence<\/span> magazine dealt with the increasing backlist. &#8220;We&#8217;re reordering books in quantities I never thought possible,&#8221; said Capital co-founder <span style=\"font-weight: bold;\">John Davis<\/span>.<br \/><\/span><br \/>Finally, <span style=\"color: rgb(255, 0, 0); font-weight: bold;\">October<\/span><span style=\"font-weight: bold; color: rgb(255, 0, 0);\"> 1984<\/span>&#8216;s top comic book was <span style=\"font-weight: bold; font-style: italic;\">Marvel Super-Heroes Secret Wars <\/span><span style=\"font-weight: bold;\">#10<\/span>, marking ten straight months with the limited series in the top slot. The third-place title may have actually been the second-place title in dollar volume: DC&#8217;s <span style=\"font-weight: bold; font-style: italic;\">Who&#8217;s Who: The Definitive Directory of the DC Universe<\/span> #1.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Following the report on comics orders for October 2009, here&#8217;s a look back at what was going on in previous years&#8230; October 2008&#8216;s top seller was Marvel&#8217;s Secret Invasion #7, with first-month orders of approximately 154,600 copies in the direct market, slightly fewer than the previous issue. The midlist pushed deep this month, with the &#8230; <a title=\"October 2009: Flashbacks to the past\" class=\"read-more\" href=\"https:\/\/comichron.com\/blog\/2009\/11\/27\/october-2009-flashbacks-to-past\/\" aria-label=\"Read more about October 2009: Flashbacks to the past\">Read more<\/a><\/p>\n","protected":false},"author":2,"featured_media":5573,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1],"tags":[59],"class_list":["post-5572","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-flashbacks"],"_links":{"self":[{"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/posts\/5572","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/comments?post=5572"}],"version-history":[{"count":1,"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/posts\/5572\/revisions"}],"predecessor-version":[{"id":5579,"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/posts\/5572\/revisions\/5579"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/media\/5573"}],"wp:attachment":[{"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/media?parent=5572"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/categories?post=5572"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/comichron.com\/blog\/wp-json\/wp\/v2\/tags?post=5572"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}