After a summer of “bombshell” covers, anniversary covers, high-profile relaunches, and giant purchases by online retailers, August appears to have been something more resembling a generic month in the comics industry. Comic-book retailers purchased more than $41 million in comic books, trade paperbacks, and magazines in August 2014, according Comichron’s analysis of data released today by Diamond Comic Distributors. Dollar sales for the month were up 7.6% year over year, bringing annual sales to $344 million, up nearly 3% over 2013.
July’s sales, the highest recorded dollar amount paid for comics and graphic novels in the seventeen-year long Diamond Exclusive Era, were boosted in part by a fifth week to the month, by the addition of thousands of Rocket Raccoon #1 copies bought by Loot Crate, and by DC’s Batman 75th Anniversary covers, among other things. August’s sales appear to have returned to a more regular pattern, with Batman #34 taking the top slot.
The leading new series launch was DC’s Multiversity #1, in fourth place, with the Thanos: The Infinity Revelation hardcover from Marvel leading the graphic novel list.
The aggregate change statistics:
2014 VS. JULY 2014
2014 VS. AUGUST 2013
2014 VS. YEAR-TO-DATE 2013
Diamond shipped 778 new releases in August; all variants for a single title are counted together as one in the chart below. That’s 113 fewer releases than July, including 79 fewer comics and 32 fewer graphic novels; still, it’s 45 more comic books than were released last July. So 11% more comics came out this year versus last and 7% more comics units sold. Changes in the number of releases are strongly tied to changes in overall performance; when trying to explain massive shifts one way or another, it is advisable to look there first.
Marvel led in both unit and dollar shares. Remember, this chart includes magazine sales, which is why we see Eaglemoss in eighth. It shipped 25 magazines this month.
|TOP COMIC BOOKS||PRICE||VENDOR|
|2||Amazing Spider-Man #5||$3.99||Marvel|
|3||Original Sin #7||$3.99||Marvel|
|6||The Walking Dead #130||$2.99||Image|
|7||Harley Quinn #9||$2.99||DC|
|9||Guardians Of The
|10||Batman Eternal #18||$2.99||DC|
|TOP GRAPHIC NOVELS||PRICE||VENDOR|
|1||Thanos: The Infinity
Revelation OGN Hc
|2||Fables Volume 20:
|3||Deadpool Vs. Carnage||$16.99||Marvel|
|6||Guardians Of The
Galaxy Vol. 1: Cosmic Avengers
|7||Saga Volume 3||$14.99||Image|
|9||Saga Volume 1||$9.99||Image|
|10||Saga Volume 2||$14.99||Image|
The final estimates for August are expected next week.
Comichron founder John Jackson Miller has tracked the comics industry for more than 25 years, including a decade editing the industry’s retail trade magazine; he is the author of several guides to comics, as well as more than a hundred comic books for various franchises.
He is the author of novels including Star Wars: Kenobi, Star Wars: A New Dawn, Star Trek: Discovery – The Enterprise War, and his latest release, Star Trek: Discovery – Die Standing. Read more about them at his fiction site.
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