October 2019 comics sales estimates: X-Men #1 launches near 256k copies

The debut of X-Men #1 moved nearly 256,000 copies to stores in North America in October, helping to propel the Direct Market to its best month in three years. Six comics sold over 100,000 copies.

Click to see the full comics sales estimates for October 2019.

Additionally, the 300th place title sold 6,699 copies, a Diamond Exclusive Era record going back 23 years; sales at several other benchmarks rose to multiyear highs as well. At the market’s worst at that level, in May 2001, the 300th place comic book could only manage sales of 654 copies. So that’s a tenfold increase: a sign of how comics sales are now divided between a lot more titles.

X-Men #1’s performance helped it become the fourth bestselling comic book of the year so far, just behind Black Cat #1; it’s highly likely to pass that issue in next month’s report. Meanwhile, Spawn #300 picked up even more copies sold.

Click to see the bestselling comic books of 2019 so far.

For a fourth month in a row, DC saw its chart entries bifurcated between cardstock and regular versions; we’ve included functionality to fuse those entries.

We’ve also added little summary boxes adjacent to the charts, summarizing findings for readers who go straight to the numbers.